Assignment范文-愿景和使命宣言的重要性。本文是一篇留學(xué)生Assignment格式范文,主要內(nèi)容是講述任何組織在未來(lái)某個(gè)時(shí)候的愿景都顯示出任何組織的極小形象。通常情況下,它是為組織制定或設(shè)置的,組織對(duì)未來(lái)或即將到來(lái)的計(jì)劃是什么,基本上是愿景的目的是找到什么。Assignment任務(wù)說(shuō)明表明了該組織的確切目的。本聲明是組織的主要目標(biāo),旨在說(shuō)明公司的計(jì)劃、目標(biāo)和計(jì)劃。使命宣言與愿景宣言略有不同。下面就一起看一下這篇留學(xué)生Assignment范文的全部?jī)?nèi)容。
The vision of any organization at some future time shows very small image of any organization. Normally it is make or set for the organization, that what is the organization plans for future or upcoming, basically the purpose of vision to find something.
Mission statement shows the exact purpose of the organization. This statement is primary objective of the organization to show the plans, aims and programs of the company. A mission statement is bit different from the vision statement.
Values are the basically principles of thoughts which help us to understand and predict an individual or group level actions. Normally values of any organization define and describe the nature as well as stand for the organization, to operate the organization it establishes, ”the rule of conduct” it describes the organization values in a very authentic images that how you will easily apply on a running organization.
價(jià)值觀是思維的基本原則,有助于我們理解和預(yù)測(cè)個(gè)人或群體層面的行動(dòng)。通常,任何組織的價(jià)值觀都定義和描述了組織的性質(zhì)以及代表性,為了運(yùn)營(yíng)它所建立的組織,“行為準(zhǔn)則”以一種非常真實(shí)的形象描述了組織價(jià)值觀,你可以很容易地將其應(yīng)用于運(yùn)營(yíng)的組織。
”According to Weyerhaeuser what a vision statement means in the introduction to the company’s statement, ”our vision” and ”our values.”
“根據(jù)Weyerhaeuser的說(shuō)法,愿景宣言在公司宣言導(dǎo)言中的含義是什么,“我們的愿景”和“我們的價(jià)值觀”
An organization vision statement present the upcoming or future desire which is valid and it should must be go on and never ever should be change with each cycle of an organization.
組織愿景宣言提出了未來(lái)或未來(lái)的愿望,這種愿望是有效的,必須繼續(xù)下去,永遠(yuǎn)不應(yīng)該隨著組織的每個(gè)周期而改變。
”According to Meridian Bancorp our vision is meridian’s statement of core values that defines the company’s culture and the meridian way of working.”
“根據(jù)Meridian Bancorp的說(shuō)法,我們的愿景是Meridian對(duì)核心價(jià)值觀的陳述,它定義了公司的文化和工作方式?!?br/>“According to Stephen Covey if you don’t set your goals based upon your Mission Statement, you may be climbing the ladder of success only to realize, when you get to the top, you’re on the wrong building”
“根據(jù)斯蒂芬·科維的說(shuō)法,如果你不根據(jù)你的使命宣言來(lái)設(shè)定目標(biāo),你可能會(huì)爬上成功的階梯,但結(jié)果卻發(fā)現(xiàn),當(dāng)你爬到頂端時(shí),你就站錯(cuò)了樓”
A clear mission statement also focus on what are the advantages which is you are offering to your patrons as well as consumers it also tells you exact purpose of your organization.
一份明確的使命聲明還關(guān)注您為客戶和消費(fèi)者提供的優(yōu)勢(shì),它還告訴您組織的確切目的。
Benefits/Importance Of Vision & Mission Statement 愿景和使命聲明的好處/重要性
A good mission statement is like a born of success for the organization. It is very for the companies to find out the ways and also do the regular confirmation whether company or organization is on the right way or not.
一份好的使命宣言就像一個(gè)組織天生的成功。公司需要找出方法,并定期確認(rèn)公司或組織是否在正確的道路上。
A purpose of a clear mission statement to an organization to align the people as well as merge all the individual’s activities in to the group. It also tells to the organization employee whether they are doing work is important or worthwhile. A clear statement describes the importance of work to the organization. It can change the thinking for the improvement of the organization and give the ancillary customer services to their customers. Mission has the value that it gives the change in any organization from time to time.
為組織制定明確的使命宣言,以使員工團(tuán)結(jié)一致,并將個(gè)人的所有活動(dòng)融入團(tuán)隊(duì)。它還告訴組織員工他們所做的工作是重要的還是值得的。明確的聲明描述了工作對(duì)組織的重要性。它可以改變組織改進(jìn)的思路,為客戶提供輔助的客戶服務(wù)。使命的價(jià)值在于它不時(shí)地給任何組織帶來(lái)變革。
Normally mission statement of any organization describes the primary objectives as well as purposes. The primary function of this statement in the company is internal to evaluate the business key and company success as well as stockholders and team of leader.
通常,任何組織的使命聲明都描述了主要目標(biāo)和宗旨。該聲明在公司中的主要功能是在內(nèi)部評(píng)估業(yè)務(wù)關(guān)鍵和公司成功,以及股東和領(lǐng)導(dǎo)團(tuán)隊(duì)。
The purpose of vision statement to define the company purpose, this statement do not measure the bottom line of the company but vision statement measures the values of the company as well as values tells to the company leaders how things should be done. This statement is also communicates the aims and values of the company. Vision statement gives direction to the employees that how they can provide their best and ancillary the customers
愿景宣言的目的是定義公司的目標(biāo),該宣言并不衡量公司的底線,但愿景宣言衡量的是公司的價(jià)值觀,價(jià)值觀告訴公司領(lǐng)導(dǎo)應(yīng)該如何做。該聲明還傳達(dá)了公司的目標(biāo)和價(jià)值觀。愿景宣言指導(dǎo)員工如何向客戶提供最佳服務(wù)和輔助服務(wù)
Vision and mission statement helps to the company where company wants to go, these statement very helpful to focus that what is done and what should be done. Mission and vision statement gives high energy to the company for attain or set the goals, these statements requires a lot of time to write, through mission and vision statement you can easily achieve the values.
愿景和使命宣言有助于公司向何處發(fā)展,這些宣言非常有助于將重點(diǎn)放在做什么和應(yīng)該做什么上。使命和愿景宣言為公司實(shí)現(xiàn)或設(shè)定目標(biāo)提供了巨大的能量,這些宣言需要大量的時(shí)間來(lái)撰寫(xiě),通過(guò)使命和愿景聲明,你可以輕松實(shí)現(xiàn)價(jià)值。
A mission statement without vision statement is like nothing. Basically a mission statement defines the proper aim and activities of the company which is very important for its vision. The aims of both statements are to address and achieve the important and major goals of the company or organization. It is very hard without vision and mission statement for any company to achieve their goals or aims. So these statements are the born of the companies.
沒(méi)有愿景宣言的使命宣言就像什么都不是?;旧希姑远x了公司的正確目標(biāo)和活動(dòng),這對(duì)公司的愿景非常重要。這兩份聲明的目的都是為了解決和實(shí)現(xiàn)公司或組織的重要和主要目標(biāo)。沒(méi)有愿景和使命宣言,任何公司都很難實(shí)現(xiàn)其目標(biāo)。所以這些聲明是公司的誕生。
Another important benefit of the mission and vision statement also helpful to visible companies strategic plans, these statement have all the vital mechanism for the future propel of any company. Both statements are very helpful for guiding and communicate in the company or organization.
使命和愿景聲明的另一個(gè)重要好處也有助于制定可見(jiàn)的公司戰(zhàn)略計(jì)劃,這些聲明具有任何公司未來(lái)推進(jìn)的所有重要機(jī)制。這兩種說(shuō)法都有助于在公司或組織中進(jìn)行指導(dǎo)和溝通。
Mission & Vision Statements Communication & Adoption By The Staff 使命與愿景宣言員工溝通與采納
The executive of any company visibly defines the mission statement to all the staff.
任何一家公司的主管都會(huì)向全體員工明確地定義使命宣言。
The seniority leaders of any company defines the vision statement which is properly based on market review, satisfactions of consumer as well evaluate the capabilities of the company.
任何公司的資歷領(lǐng)導(dǎo)人都會(huì)根據(jù)市場(chǎng)回顧、消費(fèi)者滿意度以及公司能力評(píng)估來(lái)確定愿景宣言。
The vision of the company is very simple, little and comprehensive to all employees of the company.
公司的愿景對(duì)公司所有員工來(lái)說(shuō)都是非常簡(jiǎn)單、微小和全面的。
The vision and mission statement undoubtedly and simply communicates to all employees about their jobs and performance.
愿景和使命宣言無(wú)疑只是向所有員工傳達(dá)他們的工作和績(jī)效。
Mission and vision statement is very helpful and guide to all employees to achieve the goals.
使命和愿景宣言對(duì)所有員工實(shí)現(xiàn)目標(biāo)非常有幫助和指導(dǎo)。
When the senior leaders of the company change these statements they also tell to their employees how to achieve the goals and ancillary of customers.
當(dāng)公司的高層領(lǐng)導(dǎo)更改這些聲明時(shí),他們也會(huì)告訴員工如何實(shí)現(xiàn)客戶的目標(biāo)和輔助功能。
Many companies have different channels to communicate to the employees and through these channels they dedicate company vision and mission to their employees.
許多公司有不同的渠道與員工溝通,并通過(guò)這些渠道將公司愿景和使命奉獻(xiàn)給員工。
In some circumstances vision and mission statement also communicate between employees and chief executive officers.
These statements are also very helpful to improve the staff performance as well as give training to the staff.
Many companies call the meeting to the all employees and tell about the vision and mission statement.
Staff through vision and mission statement can easily understand their job and better perform.
These statements is also obliging to the promotion of the staff
Basically vision and mission statements ancillary the staff, improve the work, and very helpful for staff.
在某些情況下,愿景和使命宣言也會(huì)在員工和首席執(zhí)行官之間進(jìn)行溝通。
這些陳述也有助于提高員工績(jī)效,并對(duì)員工進(jìn)行培訓(xùn)。
許多公司召開(kāi)會(huì)議,向全體員工講述愿景和使命宣言。
員工通過(guò)愿景和使命宣言可以輕松理解自己的工作,并提高績(jī)效。
這些聲明也有助于提升員工
基本上,愿景和使命宣言輔助員工,改進(jìn)工作,對(duì)員工非常有幫助。
Implementation Of Vision & Mission Statement On Different Programs 在不同項(xiàng)目上實(shí)施愿景和使命聲明
Corporate Strategy 公司戰(zhàn)略
The corporate strategy starts through vision and Mission statement can b accessed by culture, core values and its core values on which it competes.
企業(yè)戰(zhàn)略始于愿景,使命宣言可以通過(guò)文化、核心價(jià)值觀及其競(jìng)爭(zhēng)的核心價(jià)值觀來(lái)獲取。
Mission statement tells where stands of the corporation in present, and the purpose of vision statement is it shows where will be the corporation in future. Mission statement describes us that what we want to do as well as who we are?
It states about the capabilities, future targeted customers and future line up. Long term decisions are described in strategic visions. It tells about the corporation future planning’s i.e. the technology prospect and targeted location. To depart yours self from competitors, mission and strategies plays a crucial role and defines its mission for the future.
使命宣言告訴我們公司目前的狀況,愿景宣言的目的是表明公司未來(lái)的發(fā)展方向。使命宣言描述了我們想做什么以及我們是誰(shuí)?
它闡述了功能、未來(lái)目標(biāo)客戶和未來(lái)產(chǎn)品線。戰(zhàn)略愿景中描述了長(zhǎng)期決策。它講述了公司未來(lái)的規(guī)劃,即技術(shù)前景和目標(biāo)位置。為了讓自己遠(yuǎn)離競(jìng)爭(zhēng)對(duì)手,使命和戰(zhàn)略起著至關(guān)重要的作用,并確定了未來(lái)的使命。
Strategic & Investment Plans 戰(zhàn)略和投資計(jì)劃
It is accepted worldwide vision and mission statement are very effective and vital for the strategic planning of any company.
全球公認(rèn)的愿景和使命宣言對(duì)于任何公司的戰(zhàn)略規(guī)劃都是非常有效和至關(guān)重要的。
The strategic plans and mission statement of the company to check and determine about the unity themes and also improved the response which come from customers and shared vision, and pass this information to the company executives are responsible to implement this vision for achieving their goals. This is very helpful to the company strategic vision and investment to promote the value of the company or business. The another advantage of this is very suitable for the decision making of the company purchase as well as this exercise you can easily implement on the new management of the company. This exercise also ancillary the new management and gives them to time as well as good opportunity to understand the investment values and about the cost saving. This will help to evaluate the company effectiveness and efficiency. Vision and mission statements state the company or business how you invest and after invest what you will get. Basically these statement is also very help to create the plans of investment and strategy of the company. The company can achieve the goals and aims with the investment. These statements are the born of every plan’s. Such kinds of statements give you core ideas and the purpose of your business and company.
公司的戰(zhàn)略計(jì)劃和使命聲明旨在檢查和確定統(tǒng)一主題,并改進(jìn)來(lái)自客戶和共同愿景的響應(yīng),并將此信息傳遞給公司高管,以實(shí)現(xiàn)其目標(biāo)。這對(duì)公司的戰(zhàn)略愿景和投資有很大幫助,以提升公司或業(yè)務(wù)的價(jià)值。這一做法的另一個(gè)優(yōu)點(diǎn)是非常適合公司采購(gòu)決策,而且這種做法可以很容易地應(yīng)用于公司的新管理層。這項(xiàng)工作也為新管理層提供了輔助,使他們有時(shí)間了解投資價(jià)值和成本節(jié)約。這將有助于評(píng)估公司的有效性和效率。愿景和使命宣言說(shuō)明了公司或企業(yè)如何投資以及投資后將得到什么?;旧希@些聲明也有助于制定公司的投資計(jì)劃和戰(zhàn)略。公司可以通過(guò)投資實(shí)現(xiàn)目標(biāo)和目的。這些陳述是每個(gè)計(jì)劃的起源。這類(lèi)陳述為你提供了核心思想以及你的企業(yè)和公司的宗旨。
Tesco Example 樂(lè)購(gòu)示例
Now a day Tesco is going to develop economically new towns in the United Kingdom. So the vision of Tesco in investment and strategic plan is to generate new supermarkets, new housing, cycle tracks, visitor centre etc, with the help of this vision Tesco can easily achieve their goals and aims, which will increase the Tesco profit, so vision is very helpful for investment planning and strategic planning as we saw in the Tesco vision.
現(xiàn)在,樂(lè)購(gòu)有一天將在英國(guó)開(kāi)發(fā)經(jīng)濟(jì)新城鎮(zhèn)。因此,樂(lè)購(gòu)在投資和戰(zhàn)略規(guī)劃方面的愿景是創(chuàng)建新的超市、新的住房、自行車(chē)道、游客中心等,在這一愿景的幫助下,樂(lè)購(gòu)可以輕松實(shí)現(xiàn)其目標(biāo)和目的,這將增加樂(lè)購(gòu)的利潤(rùn),因此,正如我們?cè)跇?lè)購(gòu)愿景中看到的那樣,這一愿景對(duì)于投資規(guī)劃和戰(zhàn)略規(guī)劃非常有幫助。
Constant Change 不斷變化
The constant change is not occurs in vision and mission statement for many years. It changes in such circumstances when significant change seem is essential. The new vision and mission statements design the company executives. If you are thinking to change vision and mission statement of your company first you should have to change your planning because vision and mission statement varies or relies on your company planning.
多年來(lái),愿景和使命宣言沒(méi)有發(fā)生持續(xù)變化。在這種情況下,它會(huì)發(fā)生變化,而重大變化似乎是必不可少的。新的愿景和使命宣言設(shè)計(jì)了公司高管。如果你想首先改變公司的愿景和使命宣言,你應(yīng)該改變你的計(jì)劃,因?yàn)樵妇昂褪姑暶鲿?huì)有所不同,或者取決于你的公司計(jì)劃。
The vision and mission statement arises in the meeting of management when they are discussing about the strategic planning of the company. Such sort of statements shows the whole position of the company and where the heading of the company. Vision and mission statements also describe company matters and what company is acting as a control centre as well as what do not do the company. Mission and vision of the company constantly focuses for all the managers as well as it shows the direction and hold or maintain when in some circumstances the individual objective are changed. So constant change in vision and mission statement is bit tuff.
愿景和使命宣言出現(xiàn)在管理層會(huì)議上,討論公司的戰(zhàn)略規(guī)劃。此類(lèi)報(bào)表顯示了公司的整體狀況以及公司的標(biāo)題。愿景和使命聲明還描述了公司的問(wèn)題,以及什么公司作為控制中心以及什么不做公司。公司的使命和愿景始終以所有管理者為中心,在某些情況下,當(dāng)個(gè)人目標(biāo)發(fā)生變化時(shí),它會(huì)顯示方向并保持或維持。所以,愿景和使命宣言的不斷變化有點(diǎn)凝灰?guī)r。
Example Constant Change In British Airways 英國(guó)航空公司持續(xù)變化示例
In 1997 British Airways launched a new mission statement after a brief discussion with the employees, the management of British airways replaced an existing mission statement, existing statement which is introduced in 1995 to accumulate privatization. Many employees of the company were train and doing their exact jobs. The new mission statement of British air ways quote its basic challenge which the company is facing. They added its new mission statement given below.
1997年,英國(guó)航空公司在與員工進(jìn)行簡(jiǎn)短討論后發(fā)布了一份新的使命聲明,英國(guó)航空的管理層取代了現(xiàn)有的使命聲明(1995年推出的現(xiàn)有聲明,以積累私有化)。這家公司的許多員工都在接受培訓(xùn),做著自己的本職工作。英國(guó)航空公司的新使命聲明引用了該公司面臨的基本挑戰(zhàn)。他們補(bǔ)充了下面給出的新使命聲明。
Ancillary of customers. 客戶的輔助
Consumers desires.消費(fèi)者的欲望
The climate of global economic.全球經(jīng)濟(jì)的氣候
Competition challenge.競(jìng)爭(zhēng)挑戰(zhàn)
Basically we shall say it is the change of mission, strategic plans and vision. The purpose is to make a plat form which lead for the future of the company.
基本上,我們應(yīng)該說(shuō)這是使命、戰(zhàn)略計(jì)劃和愿景的變化。目的是打造一個(gè)引領(lǐng)公司未來(lái)的平臺(tái)。
The merger of vision and mission statement is very important for those large companies in which staff and managers have right to make decisions themselves, without any permission from seniority management or headquarter of the company. If every member of the staff knows what and where is the purpose of our company, therefore company can easily achieve the goals and objectives.
These statements help creating the aims, goals, and target as well as very important to constrain company short term plans and set the budgetary trade off to gain the company long terms goals.
愿景與使命的合并對(duì)于那些員工和經(jīng)理有權(quán)自行決策的大公司來(lái)說(shuō)是非常重要的,而無(wú)需得到公司資歷管理層或總部的任何許可。如果每個(gè)員工都知道我們公司的目的是什么,在哪里,那么公司就可以輕松實(shí)現(xiàn)目標(biāo)。
這些陳述有助于制定目標(biāo)、目的和指標(biāo),對(duì)于約束公司短期計(jì)劃和設(shè)定預(yù)算權(quán)衡以實(shí)現(xiàn)公司長(zhǎng)期目標(biāo)也非常重要。
Conclusion 結(jié)論
As the above discussion of vision and mission statement, I conclude that vision and mission statement is very essential for the companies, without vision and mission statement companies have not the goals if there is no goal, how companies can be survive or formulate. As we saw vision and mission statement is a born of every planning and strategy of the companies. These statements also motivate the staff and guide them about their jobs. However we can say that vision and mission statement are the base of the companies. Such kind of statements is very important and very helpful to evaluate the companies or organizational values. However we can judge that without mission and vision statement companies are like flat or prone.
Bibliography and References 參考文獻(xiàn)
Mary Morel (2003), Promote Your Business: How to Write Effective Marketing Material for Your Small Business, illustrated edition,
Allen & Unwin, p.4. Jeffery Abrahams (2004), The Mission Statement Book: 301 Corporate Mission Statements From America’s Top Companies, Rev Sub edition, Ten Speed Press, P.16.
Hugh Secord (2003), Implementing Best Practices In Human Resources Management, Toronto: CCH Canadian, p.269
William J.Rothwell (2009), Practicing Organization Development: A Guide for Leading Change, 3rd edition, Jossey Bass, p.150-151.
Peter Mears, Frank Voehl (1995), The Executive Guide to Implementing Quality Systems, 1st edition, CRC Press, p.32.
Mark Graham Brown (2004), How to Interpret the Baldige Criteria for Performance Excellence, 13th edition, Productivity Press, p.106.
John Miltenburg (2005), Manufacturing strategy: How to Formulate and Implement a Winning Plan, 2nd edition, Productivity Press, p.241.
Michael Coveney (2003), The Strategy Gap: Leveraging Technology to Execute Winning Strategies, 1st edition, Wiley, p.160.
Julie Hyde, Frances E. Cooper (2001), Managing the Business of Health Care, illustrated edition, Bailliere Tindall, p.101.
Nigel Evans, David, Campbell, George Stonehouse (2003), Strategic Management for Travel and Tourism, 1st edition, butterworth-Heinemann, p.17.
Emil Angelica (2001), Crafting Effective Mission and Vision Statements, Saint Paul, Minn, p.4.
Cynthia Weishapple (2001), Introduction to Legal Nurse Consulting,Delmar Cengage Learning, p.71-72
Marieke K. De Mooij (2009), Global Marketing and Advertising: Understanding Cultural Paradoxes, Third edition, Sage Publications, p.270.
Assignment范文總結(jié)到,正如上面對(duì)愿景和使命宣言的討論,我得出的結(jié)論是,愿景和使命聲明對(duì)公司來(lái)說(shuō)非常重要,沒(méi)有愿景和使命,公司就沒(méi)有目標(biāo),如果沒(méi)有目標(biāo),公司如何生存或制定。正如我們所看到的,愿景和使命宣言是公司每一項(xiàng)規(guī)劃和戰(zhàn)略的基礎(chǔ)。這些陳述還可以激勵(lì)員工并指導(dǎo)他們的工作。然而,我們可以說(shuō),愿景和使命宣言是公司的基礎(chǔ)。這類(lèi)聲明對(duì)于評(píng)估公司或組織價(jià)值非常重要和有用。然而,我們可以判斷,沒(méi)有使命和愿景宣言的公司就像是平淡的或傾向的。本站提供各國(guó)各專(zhuān)業(yè)Assignment代寫(xiě)或指導(dǎo)服務(wù),如有需要可咨詢本平臺(tái)。
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